研究通过文献资料法、数理统计法、理论分析法等，对长江经济带体育产业发展的现状，以及 体育产业发展相关资源和环境条件进行阐述。研究指出：长江经济带体育产业发展具有自然资源丰富、 人文资源独特、人力物力雄厚、政策环境良好等优势，但目前体育产业绿色发展长效机制尚未形成，在区 域产业联动和融合发展、推进市场一体化等方面还存在不足。研究运用产业政策、绿色发展、融合发展、 产业联动等理论对长江经济带体育产业的发展进行对策分析，以推动长江经济带体育产业绿色发展和 高质量发展。研究提出：加强长江经济带体育产业的规划引领，加大政策支持，强化环境保护，践行绿色 发展，推动长江经济带体育产业创新发展、融合发展、联动发展、特色发展等，打造我国体育产业发展先 行示范带。

Through the methods of literature review， mathematical statistics and theoretical analysis， this paper expounds the current situation of the development of the sports industry in the Yangtze River Economic Belt， as well as the related resources and environmental conditions of the industrial development. It has pointed out that the development of the sports industry in the Yangtze River Economic Belt is provided with many advantages such as abundant natural resources， unique human resources， strong human and material resources， good policy environment， etc. However， the long-term mechanism for the green development of the sports industry has not yet formed， and there are still some problems in the linkage and integrated development of regional industries and the promotion of market integration. In order to promote the green development and high-quality development of the sports industry in the Yangtze River Economic Belt， this paper analyzes the strategies of the development of the sports industry in the Yangtze River Economic Belt by applying the theories of industrial policy， green development， integrated development and industrial linkage， and proposes to strengthen the planning and guidance of the sports industry in the Yangtze River Economic Belt， increase policy support， strengthen environmental protection， practice green development， promote the innovative development， integrated development， linkage development， and characteristic development of the sports industry in the Yangtze River Economic Belt， and build a leading demonstration belt for the development of China’ s sports industry.

G812.7

国家社会科学基金一般项目（17BTY006）