[关键词]
[摘要]
人工智能作为人类第四次工业革命的主导技术,对推动我国体育产业发展具有重要意义。运用文献资料法、逻辑分析法等对人工智能推动我国体育产业发展的理论逻辑、动力来源、现实路径进行研究,并提出建议。研究认为:人工智能推动我国体育产业发展的理论逻辑在于数字经济为人工智能推动体育产业发展提供时代背景,人工智能促进体育产业领域“技术—经济范式”变迁,从而为体育产业发展提供新空间。社会环境变革与产业发展需求分别是人工智能推动我国体育产业发展的外部动力与内部动力。人工智能推动我国体育产业发展的路径为:加强人工智能在传统体育产业改造升级过程中应用;鼓励培育人工智能与体育产业融合发展的新产业、新业态与新模式;搭建人工智能推动体育产业发展的平台载体。主要建议:发挥智能体育产业相关政策的引导作用;加大体育产业技术研发和标准制定的力度;加速推进体育产业互联网平台的建设与推广;加大智能体育产业高端人才培养与引进力度。
[Key word]
[Abstract]
As the leading technology of the fourth industrial revolution,artificial intelligence is of great significance to promote the development of China’s sports industry. This paper uses literature review,logical analysis and other research methods to study the theoretical logic,dynamic source and implementation path of artificial intelligence in promoting the development of Chinese sports industry,and then put forward the corresponding suggestions. The research shows that the theoretical logic of artificial intelligence promoting the development of Chinese sports industry lies in that digital economy provides the times background for artificial intelligence to promote the development of sports industry,and artificial intelligence promotes the change of technology-economic paradigm in the field of sports industry,thus providing a new space for the development of sports industry. Social environment changes and industrial development demands are the external and internal driving forces for artificial intelligence to promote the development of Chinese sports industry.Thepath for artificial intelligence to promote the development of China’s sports industry is to strengthen the application of artificial intelligence in the transformation and upgrading of traditional sports industry,encourage the cultivation of new industries,new forms of business and new models for the integrated development of artificial intelligence and the sports industry,and to build a platform carrier for artificial intelligence to promote the development of sports industry. The main suggestions are to give play to the guiding role of relevant policies of intelligent sports industry,to increase the strength of research and development of sports industry technology and the formulation of standards,accelerate the construction and promotion of the sports industry internet platform,and to increase efforts to train and introduce high-end talents in the intelligent sports industry.
[中图分类号]
G80-05
[基金项目]
国家社科基金青年项目:中国体育产业高质量发展助力体育强国建设的机制与路径研究(20CTY007)